Are these fitness trends happening in your club?

by Oliver Kitchingman | Tuesday, February 22, 2011

A recent survey conducted by the American Council on Exercise (ACE) has revealed what are purported to be the world’s top fitness trends for 2011.

ACE surveyed 2,700 fitness industry professionals to gauge what’s hot for the year ahead. Although these respondents were from a ‘worldwide network’, it is not clear whether a higher percentage were US-based (a possibility considering the local of the Council).  ...read more

What is the dollar value of a Personal Training session these days?

by Ryan Hogan | Monday, July 19, 2010

Some years ago when I first moved to Sydney, I *gasp* took some time off exercising after having taught classes for more than 10 years. After a few months of getting rather porky and feeling pretty unfit, I decided it was time to make my way back into the health club scene. I promptly joined a local chain of gyms and began working in earnest to lose some of the beer and pie weight accumulated over the previous six months.

After working very hard on my own for a while, I decided to do some research into hiring a personal trainer to help me achieve my fitness goals. By this stage I was already working at Network and being immersed back in the fitness world I was sure that a PT would be just the thing to whip me back into shape. After speaking to the personal training manager at the club I was a member of, I was referred to a trainer who promptly interviewed me and did a very thorough needs analysis. We then moved on to the sample workout which was outstanding.  ...read more

The Fitness Industry, is it recession proof?

by Ryan Hogan | Thursday, June 18, 2009

It seems like every new day brings yet more stories of economic doom and gloom. Businesses closing left, right and centre, people losing their jobs, houses and cars. Certainly, if you talk to anyone who works in the financial, real estate or corporate travel business, their spirits are nowhere near as high as they have been in recent years..

But what about our industry, the fitness industry? How are we as fitness professionals specifically being affected on a global scale? On a purely anecdotal basis, from the Network perspective, times are good. Our membership base is as solid as it ever has been, our FILEX event in 2009 was one of the biggest we have ever run and there seems to be increasing demand for our training courses. With the introduction of some fantastic new services, like PTontheNET and online eCEC courses, we have been able to adapt and streamline the business and attract a whole new generation of people to our organisation.  ...read more