GET MORE WITH THE GOLD PASs packages

The Business Gold Pass and PT Gold Pass packages are the most comprehensive and cost-effective way to experience everything that FILEX 2011 has to offer. Specifically designed for fitness business owners, managers and personal trainers, the Gold Pass registration provides you with access to the Business Lounge, inclusion in the Business or PT Business Summit, attendance at the Business or PT Breakfast event, as well as full registration to the 3-day convention and unlimited 3-day access to the FILEX Business Lounge and Australian Fitness and Health Expo.

Your FILEX 2011 Gold Pass provides you with

Business OR PT Business Summit

Specialist pre-convention day on Thursday 14 April – see below for details.

3-day FILEX Convention

The 3-day FILEX program includes an amazing fitness business strand presented by leading international business professionals from both inside and outside the fitness industry. These three days provide the motivation, inspiration and practical ideas to dramatically increase your success in the fitness industry.

Business OR PT Business Breakfast

Get the lowdown on hot industry topics over a hot breakfast on Saturday 16 April – see below for details.

Unlimited access to the Australian Fitness & Health Expo

Your FILEX 2011 Gold Pass provides you with unlimited 3-day access to the largest fitness exhibition in the Asia Pacific region – the Australian Fitness & Health Expo.

Business Lounge

As a FILEX 2011 Gold Pass holder you will receive unlimited access to the Business Lounge situated in the Sydney Convention Centre for the duration of FILEX 2011. VIPs and Gold Pass holders have access to this area where they can access the internet while relaxing with the refreshments provided.

 


 

BUSINESS SUMMIT

Thursday 14 April

This 1-day summit is all about ‘mojo’ – the special something that makes an individual or business stand out from the crowd. Dan Gregory, regular on ABC TV’s The Gruen Transfer, shows you how to create charismatic marketing campaigns on a shoestring budget; branding guru Derek Barton illustrates how an inexpensive makeover can transform the feel of your facility; Karen Woolley explores the concept of ‘small giants’; and Gary Bertwistle discusses how maintaining your personal mojo can reverberate through your business. A diverse panel wraps up this fascinating day with predictions for the state of the fitness industry in 2016.

SPONSORED BY cfm  

 

Business Breakfast

Saturday 16 April

This annual event provides a great opportunity to interact with fellow fitness business operators while enjoying a hot breakfast and getting the lowdown on the hot topic of membership pricing. Chairperson Emmett Williams and a panel of industry experts discuss the challenges of setting the price points for your business, tackling areas such as setting prices based on those of your competitors, marketing your pricing strategy, and whether you should use monthly, annual or no-contracts. A fantastic opportunity to put forth your hard-hitting questions and reap the benefit of the panel’s invaluable business knowledge. An invigorating way to kickstart your day!

SPONSORED BY   

 


 

PT BUSINESS SUMMIT

Thursday 14 April

Featuring highly sought-after presenters from within and outside the fitness industry, the 2011 PT Business Summit is a single day that will set your business up for the whole year. In the morning Karen Woolley explores the concept of ‘small giants’, physiotherapist Anna-Louise Bouvier shows you how to create a feel good PT business, and then Elizabeth Shaw shows you how to protect your reputation and brand. After lunch, Bryan O’Rourke reveals how to increase your online presence and expand your client base, and branding guru Derek Barton shows you how to connect with your clients and make your training business the one that clients brag about.

SPONSORED BY      

 

PT Business Breakfast

Saturday 16 April

The PT Breakfast provides an excellent opportunity to interact with fellow personal trainers, as Biggest Loser trainer Michelle Bridges questions the role of PTs in Australia’s obesity epidemic – and it all happens over a delicious hot breakfast. As personal trainers we are in a unique position to fight the war on obesity, yet as a nation we are failing to gain traction in this war. Learn how, as a personal trainer, you can connect with your clients and change the way they think to pave the way for greater fitness success. Don’t miss this fantastic way to begin your FILEX day!