Add another string to your bow with
small group training
Until recently, individuals looking for structured fitness experiences could choose between personal training and group exercise. But how about something in between? For trainers looking to expand their service offerings, small group training could be the answer.
Over the last few years, small group training has consistently rated as one of the hottest topics among personal trainers and group exercise instructors, both here in Australia and overseas. So, what’s the draw of this apparent hybrid style of training?
Here are five compelling facts about small group training:
- You can use small group training to increase revenue without increasing your costs or resources. By training more people in each session, you can increase your hourly revenue.
- Small group training has been proven to attract people that are unable, or unwilling, to pay the cost of one-on-one personal training, increasing your revenue per member.
- This form of training attracts people that enjoy the dynamic and camaraderie of group exercise but hadn't considered training in a small group environment.
- It can be a less intimidating entry-point to formalised exercise for people who feel uncomfortable participating in one-on-one personal training or group exercise.
- Anecdotal evidence suggests that retention of clients to small group training is superior to one-on-one personal training, due to the lower cost to the client and the power of group interaction. Making exercise a social occasion helps to make the session more fun, and clients are less likely to cancel when they know their ‘team mates’ are depending on them.
For the first time in Australia, Network is delivering the opportunity to learn skills, drills, training techniques and more from some of the world‘s leading experts in the field of small group training. If you have a studio, work as a personal trainer or are looking at ways to expand your fitness business, the Small Group Training Summit could be just what you need.
Held from 21 to 22 September at the Melbourne Sports and Aquatic Centre (and strictly limited to 300 participants), the Summit has been structured to offer the choice of attending either an outdoor, indoor or lecture session in each timeslot, so you can choose what best suits you.
The Summit presenter faculty has a wealth of knowledge ready to share with you. From group training programming to effective pricing strategies, the faculty of 10 presenters, headed by the internationally acclaimed Jay Blahnik, will be ready, willing and able to provide all the information you need to get your small group training venture off to a great start.
Registration for the two-day event, accredited for 5 CECs with Fitness Australia, is $349 for Network members.
To view full session information and secure your place at the Summit, click here.