Goodlife and flybuys team up to offer healthy rewards

Goodlife Health Clubs has formed a new partnership with flybuys, enabling members to earn points while they workout. Linked members will earn two points for every $1 paid on membership as well as additional points for attending clubs throughout the year.

flybuys General Manager Adam Story said health and fitness had become one of the fastest growing categories in the flybuys rewards store; ‘Our partnership with Goodlife is another great way flybuys is rewarding Australians for healthy behaviours, with nine iconic brands joining Coles in the promotion of healthy living. We’re excited about the way we’ll be able to support linked members to reach their health and fitness goals with flybuys points, which can be converted to money off your shop at Coles.’

Goodlife Health Clubs National Operation Manager, Ross Thurbsy, said the partnership with flybuys would bolster the brand’s existing acquisition and retention strategies; ‘This partnership with Australia’s leading loyalty program will unlock new and previously untapped markets for Goodlife, while also giving us the ability to serve our current members with more tailored content, experiences and products’.

Source: Goodlife Health Clubs